PwC’s 2025 Canadian M&A Outlook predicts a gradual recovery in deal activity, with financial services and private equity sectors driving growth. Challenges persist, including Canada’s productivity crisis, stagnant capital investment, and geopolitical uncertainties linked to U.S. trade policy changes.
PwC leaders urge businesses to adopt technological transformation, such as AI and cloud-based solutions, to overcome barriers. Financial services lead the way, actively acquiring tech-enabled firms to optimize operations and enhance customer engagement. Sectors like healthcare tech and advanced manufacturing also see growth. Private equity is consolidating smaller firms to drive innovation, addressing economic transformation and boosting Canada’s competitiveness.
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