Montreal-based FLiiP has raised $4.6 million in seed funding to expand its fitness business management software. The round was led by Cultivation Capital, with support from Boreal Ventures. FLiiP simplifies operations for multi-location gyms, functional training centers, and martial arts studios.
CEO David Bourbonnière, a former gym owner, says the platform eliminates the frustration of managing disconnected tools. With triple-digit growth, FLiiP plans to double its team and scale across North America. Investments in AI-driven analytics will further solidify its position in the fitness tech market.
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