Salesforce has released its 2026 State of Sales Report, based on a survey of more than 4,000 sales professionals, revealing that artificial intelligence and AI agents are now the top growth tactic for sales teams in the year ahead.
According to the report, sales organizations that deploy AI agents are 1.7 times more likely to outperform peers, with agents expected to cut research time by about 34 percent and content creation by about 36 percent. The data also shows administrative tasks remain a productivity drag, especially for younger sellers. Sales teams report broad AI adoption and optimism for growth despite operational challenges.
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