Vancouver’s Avenue Intelligence, a BC Tech Awards Startup of the Year finalist, is transforming how cities measure pedestrian activity while safeguarding privacy. The company’s battery-powered sensors, deployable in under 20 minutes, anonymously count foot traffic and feed data into its Avenue Insights platform.
Co-founder Jake McGregor says the system blends counts with contextual information, enabling smarter planning and economic development. Since launching in 2023, Avenue has deployed over 150 sensors across 12 Canadian municipalities and will expand into the U.S. this summer. Supported by NRC IRAP and Innovate BC funding, Avenue exemplifies B.C.’s vibrant startup ecosystem driving smart city innovation.
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