Mercedes-Benz has launched an incubator program in Ontario, partnering with the Ontario Vehicle Innovation Network to scout promising startups. The program will focus on incubators in Windsor, Kitchener-Waterloo, and Toronto, aiming to foster collaboration on proof-of-concept projects. The automaker also signed an agreement with the University of Waterloo to advance autonomous vehicle algorithms.
Eileen Böhme, the automaker’s director of strategy for innovations, emphasized Canada’s potential to become the next Silicon Valley. The incubator program, currently in a pilot stage until April 2025, will focus on providing startups access to Mercedes-Benz’s engineering team rather than direct funding.
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