Victoria-based Tiny, known for acquiring profitable niche tech companies, is entering the music tech sector with a 66% stake in Serato, a globally recognized DJ software firm. The USD $66 million deal, a mix of cash and stock, is set to close in Q2 2025.
Founded over 25 years ago, Auckland-based Serato has $42.4M in annualized revenue—62% of it recurring—and a 34% EBITDA margin. Tiny expects the acquisition to lift recurring revenue by 45% and EBITDA by 30%. Serato’s co-founders and leadership, including CEO Young Ly, will remain in place to steer continued growth.
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