Publicis Groupe has entered a definitive agreement to acquire Moov AI, a Montréal-based AI and data solutions firm recognized as Forbes’ top startup employer in Canada for 2024. Founded in 2018, Moov AI employs over 60 AI experts and has delivered AI strategies for more than 100 clients nationwide.
The acquisition will integrate Moov AI’s proprietary tools and consulting into Publicis Groupe Canada’s CoreAI offering, enhancing personalization, automation, and decision-making for clients. Moov AI will operate as an AI practice within Publicis Groupe Canada, reporting to President and CEO Duncan Bruce, and fueling AI-driven business transformation across North America.
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