Surrey-based Safe Software is expanding rapidly amid surging demand for AI-integrated data tools. CEO Don Murray expects revenues to hit $112 million in 2024, up from $80 million last year. The company, which specializes in data integration and geospatial analytics, has grown from 244 to nearly 400 employees and plans to hire 100 more.
Safe Software’s tools help organizations link AI to internal systems and visualize information in augmented reality—for instance, overlaying pipe networks or service records in the real world. With rising interest in digital twins, especially among airport authorities, Safe’s geospatial focus is proving a key differentiator.
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